What is the ultimate objective of any marketing? Is it getting more visitors or having a prestigious name? No. It boils down to only one word: sales. You may have 1000 visitors but if you cannot convert even 1 of it, what is the purpose of it? "The conversion code" is your ultimate guide to get leads converted into sales. Here are the 3 main reasons in a nutshell why you must read "The conversion code" ASAP. Reason 1: To capture more internet leads Reason 2: To create better quality appointments Reason 3: "The Conversion code" teaches us how to close more sales
As the name suggests, it is the book on professional blogging. In my opinion, difference between hobby blogging and professional blogging is seriousness and learning. A professional blogger keeps on learning from books like this and implements the lessons learnt where as hobby blogger simply writes what he feels. Susan Getwood has written a masterpiece on blogger which every blogger especially beginning ones should read and implement. Following are the 5 reasons every blogger must read "professional blogging for dummies" to evolve to become a professional blogger
Chris Guillebeau has written the book after extensive research and lots of personal experience as well. The cover page says it all. Fire your boss, do what you love and work better to live more. If you are one of the happy 9 to 5 workers, this book is not for you. This is only for people who want to start a venture. This will be specifically helpful because Chris talks here of lots of businesses and their average starting cost is about $100. This article has few of the lessons I learnt from “The $100 Startup”
Lesson 1: Believe that it is possible to have 4-hour work week , Lesson 2: Behave like “New Rich” category of people , Lesson 3: Have a sense of direction as to where you are going , Lesson 4: Pareto’s 80/20 Rule , Lesson 5: Parkinson’s Law , Lesson 6: Outsourcing , Lesson 7: Act of disappearance , Lesson 8: Mini Retirements , Lesson 9: References and case studies.